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Retail Home Center Marketing Best Practices – Webcast

Published on July 26, 2011 By Neil Brown

A webcast on retail home center marketing and merchandising best practices for construction products is now open for registration on the Construction Marketing Association (CMA) website. The free webcast for members and non-members is scheduled for Tuesday, August 16, 2011 at 1 pm CST. Click Here To Register!   Learn how to market to The [...]

Home Center Retail Opportunities for Construction Brands

Published on September 7, 2010 By Neil Brown

Many construction brands in building materials, fixtures, supplies, tool and related categories sell to industrial or pro channels of distribution, as well as retail home centers like Home Depot and Lowe’s. Construction Marketing Advisors works with brands selling both channels, and has witnessed some trends: home center retailers becoming increasingly active in developing brands, and [...]