Panel Highlights

Social Media for Construction – Panel Discussion Highlights

Posted by Neil Brown on September 30, 2010 at 12:48 pm

The September 15 Panel discussion featuring managers from some of the most successful construction brands — Caterpillar, USG and Emerson Electric — proved that social media is no longer just for tech nerds and underfunded start-ups. In parallel with other business marketing categories, construction marketers are embracing social media with aggressive initiatives, and measurable results. [...]