The annual Construction Marketing STAR™ Awards and the new Construction Marketer of the Year™ Award honor marketing excellence of construction industry professionals. The awards are sponsored by the Construction Marketing Association with early entry deadline of September 2, 2011. The Construction Marketing STAR™ Awards recognize the best marketing across fourteen categories including advertising, Internet, packaging, [...]
ENR’s 2011 Top 400 Contractors ranks the 400 largest General Contractors by 2010 revenue. This is a comprehensive package of data and analysis that contains the previous year’s rankings and percentage of revenue by market. The list also ranks the largest firms in a wide variety of market sectors. There is also a statistical summary [...]
After being an apprentice on nearly 300 dirty jobs, Mike Rowe is still no expert, but he sure knows where to find them. In 2008, Mike launched mikeroweWORKS (mrW), a website dedicated to championing the cause of hard workers and reinvigorating the skilled trades. Since then, mrW has provided resources, news, and a community forum [...]
Construction Marketing Advisors, agency partner to the Construction Marketing Association (CMA), was recently recognized by BtoB Magazine as a Top-Agency for 2010. This past year Construction Marketing Advisors helped launch the Construction Marketing Association, and provided marketing support to such construction brands as Emerson Electric, Bosch Power Tools and Crane Composites. In addition, Construction Marketing [...]
Leads are Important! With both commercial and residential construction down by double-digits in many markets from pre-recession highs, sales lead generation has never been more important to marketers targeting construction decision makers, whether construction firms or building product manufacturers. This fact is reinforced by a recent Construction Marketing Association survey—2011 Construction Marketing Outlook—which ranked Lead [...]
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The September 15 Panel discussion featuring managers from some of the most successful construction brands — Caterpillar, USG and Emerson Electric — proved that social media is no longer just for tech nerds and underfunded start-ups. In parallel with other business marketing categories, construction marketers are embracing social media with aggressive initiatives, and measurable results. [...]
Naperville, IL—July 19, 2010 The Construction Marketing Association (CMA) announces a Webcast Panel Discussion: Social Media Best Practices for Construction on September 15, 2010 at 12 pm CST. The free webcast will feature panelists from such leading construction brands as Caterpillar, USG and Emerson Electric. Panelists will share how their construction brands utilize social media, [...]
Share your secrets for effective construction marketing with our monthly blog column. We will publish with credit and make you famous! Share ideas and approaches of some of your best marketing programs. No you don’t have to include proprietary results, just some good descriptions! The best secret of the year will win a FREE iPad! [...]